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Content Brief Template
Plan your shoots like a creative director. Execute like a pro.
The JTA Content Brief Template is a done-for-you framework designed to take the chaos out of content shoots and turn your ideas into a clear, strategic game plan. This is the exact structure we use at Jude The Agency to plan campaigns, align teams, and walk into shoot days confident, prepared, and creatively locked in.
Whether you’re a brand, founder, marketer, or creative, this template helps you think beyond “just showing up with a camera” and instead plan content that actually serves your content goals.
Inside, you’ll map out everything from your brand story and campaign direction to timelines, locations, shot lists, video ideas, lookbooks, team roles, and final deliverables—so nothing gets missed and everyone is on the same page.
No more vague Pinterest boards. No more last-minute scrambling. No more guessing what to shoot.
This template gives your content structure, intention, and direction—before you ever press record.
What’s included
Brand overview
Campaign narrative, messaging, and goals
Shoot timeline and call times
Locations + mood boards
Detailed shot lists (product, flatlays, lifestyle, group, website, headshots)
Video content ideas with space for references
Full lookbook breakdown (outfits, hair, makeup)
Team roles and responsibilities
Deliverables tracking + deadlines
Who it’s for
Founders and personal brands leveling up their visuals
Social media managers and marketers running campaigns
Creative directors who want a clean, repeatable system
Brands tired of winging their content days
Why it works
Because great content doesn’t happen by accident—it’s planned.
This template helps you show up organized, professional, and creatively aligned so your content looks elevated, cohesive, and on-brand every single time.
If you want your shoots to feel less stressful and your content to feel more strategic, this is your new non-negotiable.
How to use it
You’re purchasing a Canva template. After checkout, you’ll receive an email with a download link to a document (available for 24 hours). Inside that document, you’ll find a link that will take you directly to your Content Brief Template in Canva.
Plan your shoots like a creative director. Execute like a pro.
The JTA Content Brief Template is a done-for-you framework designed to take the chaos out of content shoots and turn your ideas into a clear, strategic game plan. This is the exact structure we use at Jude The Agency to plan campaigns, align teams, and walk into shoot days confident, prepared, and creatively locked in.
Whether you’re a brand, founder, marketer, or creative, this template helps you think beyond “just showing up with a camera” and instead plan content that actually serves your content goals.
Inside, you’ll map out everything from your brand story and campaign direction to timelines, locations, shot lists, video ideas, lookbooks, team roles, and final deliverables—so nothing gets missed and everyone is on the same page.
No more vague Pinterest boards. No more last-minute scrambling. No more guessing what to shoot.
This template gives your content structure, intention, and direction—before you ever press record.
What’s included
Brand overview
Campaign narrative, messaging, and goals
Shoot timeline and call times
Locations + mood boards
Detailed shot lists (product, flatlays, lifestyle, group, website, headshots)
Video content ideas with space for references
Full lookbook breakdown (outfits, hair, makeup)
Team roles and responsibilities
Deliverables tracking + deadlines
Who it’s for
Founders and personal brands leveling up their visuals
Social media managers and marketers running campaigns
Creative directors who want a clean, repeatable system
Brands tired of winging their content days
Why it works
Because great content doesn’t happen by accident—it’s planned.
This template helps you show up organized, professional, and creatively aligned so your content looks elevated, cohesive, and on-brand every single time.
If you want your shoots to feel less stressful and your content to feel more strategic, this is your new non-negotiable.
How to use it
You’re purchasing a Canva template. After checkout, you’ll receive an email with a download link to a document (available for 24 hours). Inside that document, you’ll find a link that will take you directly to your Content Brief Template in Canva.

